Justin Armenta
Owner/DigitizerJA Digitizing Studios- Award winning digitizer that has been working in the garment decorating industry for 31 years.
-Seasoned vet with experience in logo cartooning for the old tablet digitizing / operating embroidery machines / logo design / vector art / screen print and embroidery production management/ with a forte in digitizing.
-Owner of JA Digitizing Studios which produces high level, professional embroidery digitizing and stock designs & fonts
-Production manager of a multi headed embroidery/screen print company
- Industry educator involved in teaching online webinars and weekly live videos with The Embroidery Nerd Group
-Wilcom Ambassador
-Experience teaching at events such as Impressions Long Beach and Applique Getaway
-Inventor of the 3D Puff Pro tool.
S27 Thread Talks: Quick Chats, Big Takeaways- Rapid Fire Embroidery Roundtables
Thread Talks -Quick Chats, Big Takeaways: Rapid Fire Embroidery Roundtables Get ready to move, mingle, and share! In this fast-paced roundtable experi…Thread Talks -Quick Chats, Big Takeaways: Rapid Fire Embroidery Roundtables Get ready to move, mingle, and share! In this fast-paced roundtable experience, you’ll rotate through short, high-energy discussions on embroidery and digitizing. Trade ideas…Thread Talks -Quick Chats, Big Takeaways: Rapid Fire Embroidery Roundtables Get ready to move, mingle, and share! In this fast-paced roundtable experience, you’ll rotate through short, high-energy discussions on embroidery and digitizing. Trade ideas, swap challenges, and pick up pro tips from peers and industry experts—one conversation at a time.Thread Talks -Quick Chats, Big Takeaways: Rapid Fire Embroidery Roundtables Get ready to move, mingle, and share! In this fast-paced roundtable experience, you’ll rotate through short, high-energy discussions on embroidery and digitizing. Trade ideas, swap challenges, and pick up pro tips from peers and industry experts—one conversation at a time.Show MoreClick the title to see all details
W03 The Technique Toolkit: Crafting Retail-Worthy Corporate Looks – Creating Unique Style, Coordinating Collections, and Expanding concepts in Uniforms
Embroidery Basics & Business Growth - Katie Wubben:This segment will focus on embroidery basics, troubleshooting, and managing business growth, in…Embroidery Basics & Business Growth - Katie Wubben:This segment will focus on embroidery basics, troubleshooting, and managing business growth, including a variety of techniques to achieve professional results on fabrics of all kinds as well as k…Embroidery Basics & Business Growth - Katie Wubben:This segment will focus on embroidery basics, troubleshooting, and managing business growth, including a variety of techniques to achieve professional results on fabrics of all kinds as well as keeping both sides looking great on projects with exposed backs. We'll explore multi-media designs, as well as special techniques through video demonstrations and samples. Non-Traditional Mate…Embroidery Basics & Business Growth - Katie Wubben:This segment will focus on embroidery basics, troubleshooting, and managing business growth, including a variety of techniques to achieve professional results on fabrics of all kinds as well as keeping both sides looking great on projects with exposed backs. We'll explore multi-media designs, as well as special techniques through video demonstrations and samples. Non-Traditional Materials & Multi-Media Techniques - Joe Kramar: This theme would focus on using materials like felts, twills, and wools to create unique corporate logos and designs, now also incorporating multimedia techniques.In this session, Joe Kramar ("Appliqué Joe") will dive into the "Appliqué Archetypes" framework to demonstrate how vintage techniques can elevate standard corporate logos into premium, retail-worthy apparel. Joe will break down how to deconstruct a brand's identity and rebuild it using non-traditional materials like felts, twills, and wools. Attendees will learn how to select and combine these materials with specialty threads (like chain or moss stitch) to create timeless, high-value appliqué and mixed-media designs that turn a simple uniform into a desirable, collectible piece. Learn to identify and apply "Appliqué Archetypes" to transform basic logos. Discover the best non-traditional materials (felt, twill, vinyl) to add dimension and a premium retail feel. Understand how to pair specialty threads and stitch types with appliqué for a vintage, heritage look. Gain strategies for deconstructing a logo and rebuilding it as a high-value patch, reverse appliqué, or mixed-media design. Elevated Embroidery, Specialty Stitches & Best Business Practices - Erich Campbell: This section will explore utilizing textural qualities, specialty stitch types, threads to enhance traditional logos, and best business practices like workflow & prospecting. In this session, Erich will explore both the ways in which we can utilize the unique textural qualities of embroidery to enhance the appearance and value of traditional logos through the use of specialty stitch types, threads, and media as well as described the design alterations and additions used when simply replicating the logo was not enough. Through real-world case studies and design examples, Erich will break down the why and how of when to change up traditional embroidery and stock design work to create higher value, more retail-styled treatments. If you want to get inspired to create collections, solutions, and higher value merch, this is your session. Headwear for Retail Products- Justin Armenta: This section will focus on creating polished, retail-ready headwear, including 3D puff and subtle textural variations. We’ll dive into the art of creating polished, retail-ready headwear that captures attention and builds brand recognition. Learn how to craft clean, simplified designs that look professional and intentional — the kind of embroidery that feels right at home on the shelves of any premium retail space. We’ll explore how thoughtful design choices can elevate a logo or graphic without overcomplicating it. You’ll see that “simple” doesn’t mean “boring” — by introducing elements like 3D puff and subtle textural variations, you can add excitement, depth, and tactile appeal to your embroidery while keeping it cohesive and on-brand. Whether you’re decorating for a corporate client or building your own retail line, this session will help you strike that perfect balance between style, simplicity, and brand strength — turning everyday headwear into recognizable, retail-worthy piecesShow MoreClick the title to see all detailsShow More
W33 Mastering 3D Puff Designs
Take your embroidery skills to the next dimension in this in-depth session focused entirely on the art and science of 3D puff embroidery. Whether you'…Take your embroidery skills to the next dimension in this in-depth session focused entirely on the art and science of 3D puff embroidery. Whether you're new to puff or looking to clean up your technique and deliver professional results every time, th…Take your embroidery skills to the next dimension in this in-depth session focused entirely on the art and science of 3D puff embroidery. Whether you're new to puff or looking to clean up your technique and deliver professional results every time, this class will equip you with the knowledge, confidence, and workflow to create bold, dimensional designs that run clean and efficiently on your machine. Join 3D puff expert Justin Armenta, known throu…Take your embroidery skills to the next dimension in this in-depth session focused entirely on the art and science of 3D puff embroidery. Whether you're new to puff or looking to clean up your technique and deliver professional results every time, this class will equip you with the knowledge, confidence, and workflow to create bold, dimensional designs that run clean and efficiently on your machine. Join 3D puff expert Justin Armenta, known throughout the industry for top-tier puff digitizing, as he breaks down the full process — from concept to completion. What You'll Learn: Digitizing for Puff Success: Understand how to properly digitize puff-friendly designs, including capping ends, stitch direction, sequencing order, and how to reduce on machine issues. Design Do’s & Don’ts: Discover what makes a design puff-friendly, and why certain elements (like tight corners or fine detail) should be avoided or modified. Material Mastery: Learn which foams, needles, and tools give the best results — and when to use each. On-Machine Techniques: Get insider tricks for hooping, registration, and machine settings that help produce consistent results every time. Troubleshooting & Cleanup Tips: Solve common issues like foam blowouts , gaps, and thread breaks. Learn best practices for post-run cleanup that keeps your embroidery sharp.Show MoreClick the title to see all detailsShow More