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Marshall Atkinson

Marshall Atkinson

OwnerAtkinson Consulting

Mesa, AZ-based Marshall Atkinson is one of the leading production and efficiency experts in the decorated apparel industry.  He is the owner of Atkinson Consulting, LLC.   As a coach, Atkinson focuses on operational efficiency, continuous improvement, workflow strategy, business planning, marketing, employee motivation, management, and sustainability. He hosts the podcast "Success Stories with Marshall Atkinson" and is the category-leading publisher of the "Midjourney Experience" newsletter.  Marshall also is a partner in the decorated apparel industry sales and marketing education company, Shirt Lab.  In 2020, Marshall was elected into the Academy of Screen and Digital Print Technology (ASDPT) as a member.

Thu Jan 229:00 AM – 10:15 AM102A

S01 The Future Is Now: AI in the Apparel Industry (Panel Discussion)

Let’s get real. AI is moving fast, and no one has all the answers—but the people leading the charge have some pretty smart ones. This dynamic panel br…Let’s get real. AI is moving fast, and no one has all the answers—but the people leading the charge have some pretty smart ones. This dynamic panel brings together shop owners, tech experts, and marketing pros using AI right now in the apparel decora…Let’s get real. AI is moving fast, and no one has all the answers—but the people leading the charge have some pretty smart ones. This dynamic panel brings together shop owners, tech experts, and marketing pros using AI right now in the apparel decorating and promo products world.Expect honest insights, epic fails, major wins, and bold predictions. Bring your questions—we’ll bring the future. Topics We'll Cover: What’s working—and what’s not—in A…Let’s get real. AI is moving fast, and no one has all the answers—but the people leading the charge have some pretty smart ones. This dynamic panel brings together shop owners, tech experts, and marketing pros using AI right now in the apparel decorating and promo products world.Expect honest insights, epic fails, major wins, and bold predictions. Bring your questions—we’ll bring the future. Topics We'll Cover: What’s working—and what’s not—in AI adoption Legal and ethical implications (hello, copyright and customer data) Where the industry's headed in the next 12–24 monthsShow MoreClick the title to see all detailsShow More

SeminarSession TypeBusinessSession Track
Alison Banholzer
Marshall Atkinson
Chris Bates
Jay Busselle
Alison Banholzer
Alison Banholzer
Marshall Atkinson
Marshall AtkinsonOwner, Atkinson Consulting
Chris Bates
Chris BatesBrandaize AI
Jay Busselle
Jay BusselleFounder, Flexpoint
Alison Banholzer
Alison Banholzer
Marshall Atkinson
Marshall AtkinsonOwner, Atkinson Consulting
Chris Bates
Chris BatesBrandaize AI
Jay Busselle
Jay BusselleFounder, Flexpoint
Allow Registration:Yes
Capacity Unlimited:No
Is there any date and/or time you cannot present during the show?:No
Session Capacity:130
Suggestions for reaching this audience:Decision-makers, trend-watchers, influencers, tech-savvy shop owners, educators, and software partners. This is your "thought leadership" crew